Ancient Greek athletes bit down on leather straps for an edge during competition. Viking and Roman warriors clamped down on leather for focus on the battleļ¬eld. They were stronger and had increased focus and endurance when biting down on bits of leather, but they didn’t know why.
Here’s why: The brain is hard-wired to clench the jaw during times of intense focus and physical stress, such as in the battles fought by the Vikings and Romans and in Greek athletic competitions. However, jaw clenching creates stress, fatigue and distraction by triggering excess production and release of hormones such as cortisol. That’s why the leather worked—it kept the men from clenching, which avoided the release of excess hormone, making more strength, focus and endurance available to the body. Remember what we said about jaw clenching being hard-wired into your brain? You are probably not even aware of it, but you clench during training and competitions, too, just like the athletes of ancient times.
Here’s how the new, patented mouthguard works: Your jaw is, literally, the key to unlock the power you don’t even know is there. Under Armour, the well-known athletic specialty goods company, has created a new, patented mouth guard, proven in over 15 years of independent studies at The Citadel, IMG Academies and several of America’s top research centers and universities to increase strength, endurance and reaction time. You don’t have to bite down on a piece of leather—this technology is available now, today, and you can get it at our Roseville dental office.
This mouth guard isn’t like the ones you buy at sporting goods stores. This is a patented version that eliminates the ability to clench the jaw, thereby preventing the build-up of performance-sapping hormones. The technology has already been in use by professional, Olympic and big college athletic programs. Not only is it used by some of the biggest names in pro sports, it’s also recommended by dentists, pro trainers, strength coaches, and wellness experts.
Now it’s available for you: the hometown athlete, the weekend tennis player, the bodybuilder, the weight lifter. Anyone can use it and anyone’s ability can be improved with it. We're extremely excited and proud to offer this to our patients!
This performance edge has been proven in over 15 years of testing:
· Increases strength by an average of 17%. Imagine what you could do with 17% more muscle power.
· Increases endurance by enlarging the airway, resulting in 25% less lactic acid build-up. Imagine being 25% less sore after work-outs, games and competitions.
· Speeds up reaction time. Imagine having a faster reaction to the tennis ball flying over the net or the nearby competitor ready to knock you over in football or take away the basketball.
· Decreases stress, fatigue & distraction. Imagine the power available when stress and fatigue aren’t in your way.
· Reduces impact of blows to the jaw by 20%. When the jaw suffers an impact, the force of the blow is transmitted to the head, which can cause a concussion. Imagine protecting your son or daughter 20% more in football, lacrosse, ice or field hockey, basketball and other contact sports.
Our practice, Fountains Dental Excellence at The Fountains at Roseville mall, a short drive from Sacramento, is one of a handful of Under Armour authorized dental providers in California. We have been specially trained to fit all 3 versions of this mouthguard.
Call us today at 916) 780-3000. We’re able to offer special “launch” pricing on this mouth guard only until January.
Best,
Drs. Dan Gustavson and Mai-Ly Ramirez
